We explain what it is about with a practical example to see how it works: suppose you are juan, a young enthusiast who has B2c Email List decided to learn about digital marketing, you go to google and ask "Why should I B2c Email List do a postgraduate degree now?" in the search results, google shows you an article from coursera, a website dedicated to the distance education sector, in which it shows you some reasons why you should start your postgraduate degree now.
In the article B2c Email List they show some estimates of what you would spend right now if you decided to start and what you could start earning when you finish your graduate studies. He also tells you about the B2c Email List costs of an online distance school, while comparing the costs with a face-to-face school. (this is the material from an actual coursera article ) in short, you liked the article and you decide to sign up for the coursera b2c email list newsletter. At the same time, the distance education school sends you a series of emails, with more content similar to what you read on their blog, you still find it interesting and you continue to interact with each of their emails.
Over time, you B2c Email List decide to sign up for one of their courses, because you thought: "If your content is good, it has left me key teachings and has allowed me to clarify the subject of distance education, and it has left me material on digital marketing, then it is very likely that your courses will be the same." at that moment you decide to enroll and start studying at a distance from their courses. You have gained B2c Email List the advantage of taking your time to decide when to start, while building yourself with quality content, and coursera has gained a customer (student). This imaginary situation is what happens every day in the real life of companies that apply inbound marketing as a sales philosophy and lead attraction.